Do you get lots of word of mouth business? Great if you do. That means you do great work and your customers love to spread the word. In order to set the stage for referrals, of course you have to love your customers, give them outstanding service, and be worthy of a referral. Outside of that, are you >tag>asking for referrals from your customers?

You can ask for a referral after someone makes a purchase. In fact, you can setup an autoresponder after a couple weeks just to ask for the feedback and if they know of anyone else who could benefit from your service.

You might even think of offering them a referral fee as a thank you.

You can call, write a thank you note and ask for the referral, or even send an email.

Here’s a sample referral letter you could use:

Dear Alexis,

I really enjoyed working with you on this recent project.
It’ll be exciting to see the results it will drive for your business.

I’d like your help.

You know, I’m in the business for myself.
My business is built on word of mouth referrals.

Could you tell me of anyone you who might benefit
from my services?

I’d love the opportunity to help other (name specific types of prospects you are looking for)
to (name the value of the service you do).

Thanks so much! I appreciate in advance any referrals you may have.
Your Name

 People are generally pretty nice and are happy to send you referrals if you just ask.
What have you done to ask for referrals and build word of mouth for your business? Share your comments!